Our story
We got tired of sprays that smelled of nothing good.
Where it started
Every morning we would spend a few minutes choosing between fragrances. Layering notes, thinking about the day. Then we would say goodbye to the dog and realise there was nothing remotely equivalent for them.
The pet care aisle offered sprays that smelled like cheap detergent, or novelty perfumes with alcohol bases that irritated skin and faded within the hour. Nothing you would choose if you had a real alternative.
So we made one.
How we built it
Start with what it cannot contain
Dog skin sits at pH 6.5 to 7.5, quite different from ours. Most pet sprays ignore this. We built the formula specifically to that range.
Three things, not one
The formula deodorizes, conditions the coat and adds a light sheen. Every ingredient is there because it does something.
Fragrance composed for fur
Dog coat holds base notes far longer than skin and amplifies warmth. We had to understand how each material behaves on fur before building the compositions.
The craft
Written by a perfumer.
Signed off by a veterinarian.
Each composition starts the same way any fine fragrance does: a brief, a mood, a shortlist of materials. The perfumer works in the classical top-heart-base structure, thinking about how the notes evolve over hours and how they behave specifically on a dog coat.
When a composition is finalised it goes to veterinary dermatologists for safety review and pH testing before anything is considered ready for production.
The intention was always that it should feel at home on your bathroom shelf, next to your own things.
pH 6.5–7.5
Formulated for dog skin
0
Harmful compounds
18–24 mo
Shelf life from manufacture
100%
IFRA compliant fragrance